{"id":21982,"date":"2025-04-09T09:59:10","date_gmt":"2025-04-09T09:59:10","guid":{"rendered":"https:\/\/viadirect.com\/?p=21982"},"modified":"2026-03-09T19:38:28","modified_gmt":"2026-03-09T19:38:28","slug":"les-3-fontaines","status":"publish","type":"post","link":"https:\/\/viadirect.com\/es\/les-3-fontaines\/","title":{"rendered":"Una soluci\u00f3n de orientaci\u00f3n m\u00e1s ecol\u00f3gica en Les 3 Fontaines"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Una Experiencia Mejorada para el Cliente con ViaDirect M\u00f3vil<\/strong><\/h2>\n\n\n\n<p>Ubicado en Cergy, el centro comercial<a href=\"https:\/\/www.3fontaines.com\/\"> Les 3 Fontaines <\/a>se destaca como un destino clave. Con una extensi\u00f3n de 100,000 metros cuadrados y 200 tiendas y restaurantes, el centro atrajo a 12 millones de visitantes en 2024. Con el objetivo de mejorar a\u00fan m\u00e1s la experiencia de los visitantes, se tom\u00f3 la decisi\u00f3n de implementar una soluci\u00f3n m\u00f3vil.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-1024x683.jpg\" alt=\"Visitor scanning the QR code to access the mobile map of Les 3 Fontaines shopping center\" class=\"wp-image-21945\" style=\"width:627px;height:auto\" srcset=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-1024x683.jpg 1024w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-300x200.jpg 300w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-768x512.jpg 768w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-1536x1024.jpg 1536w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-2048x1365.jpg 2048w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/P1005546-900x600.jpg 900w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><strong>Un Enfoque M\u00e1s Ecol\u00f3gico con el Mapa M\u00f3vil<\/strong><\/strong><\/h3>\n\n\n\n<p>El centro obtuvo la <a href=\"https:\/\/breeam.com\/\">certificaci\u00f3n BREEAM<\/a> en 2021, un reconocimiento a su compromiso con el desarrollo sostenible. Como parte de sus esfuerzos continuos para reducir su impacto ambiental, se decidi\u00f3 eliminar las gu\u00edas de compras en papel. Esta iniciativa se aline\u00f3 a\u00fan m\u00e1s con sus objetivos de sostenibilidad. Continuando con este enfoque, Les 3 Fontaines eligi\u00f3 implementar la soluci\u00f3n <a href=\"https:\/\/viadirect.com\/es\/#mobile\">ViaDirect M\u00f3vil<\/a>. Como resultado, los espacios fueron redise\u00f1ados para incluir c\u00f3digos QR que enlazan directamente con el mapa m\u00f3vil. Esta adici\u00f3n complementa los quioscos de orientaci\u00f3n existentes. Adem\u00e1s, las \u00e1reas exteriores alrededor del centro se integraron en el mapa, mejorando la visibilidad de las tiendas cercanas y facilitando un acceso m\u00e1s f\u00e1cil a las opciones de transporte cercanas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><strong><strong>Mejorando la Experiencia del Visitante con el Mapa M\u00f3vil<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-video aligncenter\"><video controls src=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/04\/visuals-Global-2-1.mp4\"><\/video><\/figure>\n\n\n\n<p>Para mayor comodidad, los visitantes ahora pueden acceder al mapa m\u00f3vil a trav\u00e9s de sus tel\u00e9fonos inteligentes simplemente escaneando el c\u00f3digo QR. Una vez accesado, el mapa m\u00f3vil permite a los usuarios ver el dise\u00f1o del centro y elegir itinerarios personalizados. Gracias a caracter\u00edsticas como las listas A-Z de tiendas y categor\u00edas, localizar puntos de inter\u00e9s espec\u00edficos nunca ha sido tan f\u00e1cil. Adem\u00e1s, el mapa m\u00f3vil utiliza inteligencia artificial para agilizar las b\u00fasquedas de productos, ayudando a los visitantes a encontrar tiendas que ofrezcan los art\u00edculos deseados. Adem\u00e1s, los itinerarios est\u00e1n dise\u00f1ados especialmente para personas con movilidad reducida, asegurando que la experiencia sea inclusiva y accesible para todos.<br><\/p>\n\n\n\n<p><strong><strong>\u00a1Cont\u00e1ctanos ahora para una demostraci\u00f3n de ViaDirect Mobile!<\/strong><br><br><br><\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les 3 Fontaines mejora la experiencia con ViaDirect Mobile, ofreciendo un mapa interactivo y ecol\u00f3gico con navegaci\u00f3n personalizada.<\/p>\n","protected":false},"author":3,"featured_media":21943,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[92,95,100],"tags":[256,471,281,263,246,360,385,221,470,201,204],"class_list":{"0":"post-21982","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-casos-de-exito","8":"category-centros-comerciales","9":"category-instalaciones","10":"tag-accesibilidad","11":"tag-breeam","12":"tag-centro-comercial","13":"tag-codigo-qr","14":"tag-experiencia-cliente","15":"tag-france-2-es","16":"tag-francia","17":"tag-orientacion-digital","18":"tag-sostenibilidad","19":"tag-viadirect-es","20":"tag-wayfinding-es"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Una soluci\u00f3n de orientaci\u00f3n m\u00e1s ecol\u00f3gica en Les 3 Fontaines &#8226; 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