{"id":23119,"date":"2025-07-08T10:07:44","date_gmt":"2025-07-08T10:07:44","guid":{"rendered":"https:\/\/viadirect.com\/?p=23119"},"modified":"2025-07-16T15:45:25","modified_gmt":"2025-07-16T15:45:25","slug":"centre-mayol-mapa-movil-orientacion-accesibilida","status":"publish","type":"post","link":"https:\/\/viadirect.com\/es\/centre-mayol-mapa-movil-orientacion-accesibilida\/","title":{"rendered":"Accesibilidad mejorada en Centro Mayol"},"content":{"rendered":"\n<p>Ubicado en el coraz\u00f3n de Toulon, cerca del estadio de rugby Mayol, el Palacio de Congresos Neptune y el Cours Lafayette, el<a href=\"https:\/\/centremayol.com\/\"> <strong>Centro Comercial Centre Mayol<\/strong><\/a> recibe anualmente a m\u00e1s de <strong>9,5 millones de visitantes<\/strong>.<\/p>\n\n\n\n<p>Con el objetivo de <strong>mejorar la orientaci\u00f3n<\/strong> y facilitar la <strong>accesibilidad<\/strong>, el centro comercial \u2014parte del <strong>Grupo Kl\u00e9pierre<\/strong>\u2014 ha implementado la <strong>Soluci\u00f3n de Orientaci\u00f3n Digital M\u00f3vil<\/strong> de <strong>ViaDirect<\/strong>, l\u00edder mundial en <strong>soluciones digitales e interactivas de orientaci\u00f3n<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un mapa m\u00f3vil para todos los visitantes, incluidas las personas con movilidad reducida<\/h2>\n\n\n\n<p>Tras el exitoso despliegue en el centro comercial <strong>Grand Littoral<\/strong> y otros establecimientos del grupo Kl\u00e9pierre, el <strong>Centre Mayol<\/strong> ofrece ahora un <strong><a href=\"https:\/\/viadirect.com\/es\/#mobile\">Mapa M\u00f3vil interactivo<\/a>, moderno e intuitivo<\/strong>.<br>Los usuarios solo necesitan escanear un <strong>C\u00f3digo QR<\/strong> para acceder desde su <strong>celular<\/strong> a la plataforma digital, sin necesidad de descargar ninguna aplicaci\u00f3n.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/07\/Images-Articles-2.mp4\"><\/video><\/figure>\n\n\n\n<p>Este <strong>Mapa de Orientaci\u00f3n<\/strong> permite a los visitantes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Seguir un <strong>itinerario personalizado<\/strong> hasta su destino<\/li>\n\n\n\n<li>Buscar f\u00e1cilmente entre las <strong>104 tiendas<\/strong> y <strong>11 restaurantes<\/strong> del centro<\/li>\n\n\n\n<li>Filtrar por <strong>categor\u00eda<\/strong> o por <strong>orden alfab\u00e9tico<\/strong><\/li>\n\n\n\n<li>Seguir una <strong>Ruta Geolocalizada<\/strong> con indicaciones paso a paso<\/li>\n<\/ul>\n\n\n\n<p>Adem\u00e1s, la soluci\u00f3n est\u00e1 dise\u00f1ada para ofrecer un recorrido inclusivo.<br>Las <strong>Personas con Movilidad Reducida (PMR)<\/strong> pueden activar un <strong>modo de accesibilidad dedicado<\/strong>. Esta funcionalidad calcula autom\u00e1ticamente rutas m\u00e1s <strong>cortas<\/strong>, <strong>sin obst\u00e1culos<\/strong> y con uso del <strong>ascensor<\/strong>, asegurando una experiencia fluida, c\u00f3moda y segura a lo largo de los <strong>46.000 m\u00b2<\/strong> del centro.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"858\" src=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/07\/Centre-Mayol-PMR-1024x858.png\" alt=\"\" class=\"wp-image-23109\" srcset=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/07\/Centre-Mayol-PMR-1024x858.png 1024w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/07\/Centre-Mayol-PMR-300x251.png 300w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/07\/Centre-Mayol-PMR-768x644.png 768w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/07\/Centre-Mayol-PMR.png 1410w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Una soluci\u00f3n de orientaci\u00f3n confiable para Kl\u00e9pierre en Europa<\/h2>\n\n\n\n<p>La <strong>Soluci\u00f3n M\u00f3vil de Orientaci\u00f3n Digital<\/strong> de <strong>ViaDirect<\/strong> ya ha sido implementada en diversos <strong>centros comerciales Kl\u00e9pierre<\/strong> en pa\u00edses como <strong>Francia y Espa\u00f1a<\/strong>.<\/p>\n\n\n\n<p><strong>Conf\u00edan en nosotros<\/strong> para modernizar la <strong>se\u00f1alizaci\u00f3n digital<\/strong>, facilitar el <strong>recorrido del visitante<\/strong>, optimizar el <strong>tr\u00e1fico peatonal<\/strong> e incrementar la visibilidad de la <strong>oferta comercial<\/strong> de sus tiendas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u00bfListo para transformar la experiencia de orientaci\u00f3n en su centro comercial?<\/h3>\n\n\n\n<p><strong>ViaDirect<\/strong>, su experto en <strong>soluciones de orientaci\u00f3n digital<\/strong>, ofrece herramientas de <strong>orientaci\u00f3n indoor<\/strong> accesibles, personalizables y pensadas para el <strong>uso m\u00f3vil<\/strong>.<\/p>\n\n\n\n<p>Nuestras <strong>soluciones digitales e interactivas<\/strong> ayudan a mejorar el <strong>servicio al cliente<\/strong>, aumentar el flujo de usuarios y ofrecer una navegaci\u00f3n coherente con su <strong>identidad visual<\/strong> y <strong>colores de marca<\/strong>.<\/p>\n\n\n\n<p>\u27a1\ufe0f <strong>Cont\u00e1ctenos<\/strong> para descubrir c\u00f3mo podemos acompa\u00f1ar la <strong>transformaci\u00f3n digital<\/strong> de su estructura.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Centre Mayol en Toulon ha implementado un Mapa M\u00f3vil de Orientaci\u00f3n para mejorar la experiencia de los visitantes en t\u00e9rminos de accesibilidad y ubicaci\u00f3n dentro del centro.<br \/>\nLa soluci\u00f3n ofrece indicaciones paso a paso, itinerarios personalizados y rutas accesibles, como parte de un despliegue m\u00e1s amplio en 17 centros comerciales del grupo Kl\u00e9pierre en Europa.<\/p>\n","protected":false},"author":3,"featured_media":22999,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[92,95],"tags":[256,221,261,201,204],"class_list":{"0":"post-23119","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-casos-de-exito","8":"category-centros-comerciales","9":"tag-accesibilidad","10":"tag-orientacion-digital","11":"tag-solucion-movil","12":"tag-viadirect-es","13":"tag-wayfinding-es"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Centro Comercial Mayol mejora la orientaci\u00f3n de los visitantes<\/title>\n<meta name=\"description\" content=\"Descubre c\u00f3mo el Centro Comercial Mayol en Toulon mejora la accesibilidad y la experiencia de los visitantes con un Mapa M\u00f3vil\" 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