{"id":23442,"date":"2025-09-15T19:56:03","date_gmt":"2025-09-15T19:56:03","guid":{"rendered":"https:\/\/viadirect.com\/?p=23442"},"modified":"2025-09-15T20:08:28","modified_gmt":"2025-09-15T20:08:28","slug":"thor-urbana-orientation-digitale-mexique-centres-commerciaux","status":"publish","type":"post","link":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/","title":{"rendered":"Thor Urbana am\u00e9liore 4 centres commerciaux au Mexique gr\u00e2ce aux solutions d\u2019orientation digitale"},"content":{"rendered":"\n<p>ViaDirect est fier d\u2019annoncer sa premi\u00e8re collaboration avec <strong><a href=\"https:\/\/thorurbana.com\/\">Thor Urbana<\/a><\/strong>, l\u2019un des principaux groupes de d\u00e9veloppement immobilier au Mexique, reconnu pour la cr\u00e9ation de destinations commerciales et lifestyle d\u2019exception.<\/p>\n\n\n\n<p>Depuis f\u00e9vrier 2025, <strong>quatre centres commerciaux phares<\/strong> ont \u00e9t\u00e9 \u00e9quip\u00e9s d\u2019une nouvelle solution d\u2019orientation digitale, et une cinqui\u00e8me installation est pr\u00e9vue plus tard dans l\u2019ann\u00e9e.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Une exp\u00e9rience digitale personnalis\u00e9e dans 4 lieux embl\u00e9matiques<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/thor-urbana.jpg\" alt=\"\" class=\"wp-image-23429\" srcset=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/thor-urbana.jpg 940w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/thor-urbana-300x251.jpg 300w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/thor-urbana-768x644.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Marina Puerto Canc\u00fan<\/strong> \u2014 Canc\u00fan<\/li>\n\n\n\n<li><strong>Landmark GDL<\/strong> \u2014 Guadalajara<\/li>\n\n\n\n<li><strong>The Park SLP<\/strong> \u2014 San Luis Potos\u00ed<\/li>\n\n\n\n<li><strong>Town Square Metepec<\/strong> \u2014 Metepec<\/li>\n<\/ul>\n\n\n\n<p>Chaque centre propose d\u00e9sormais un <strong>plan interactif mobile<\/strong>, accessible simplement en scannant un QR code, sans t\u00e9l\u00e9chargement d\u2019application. Les visiteurs peuvent s\u2019orienter en temps r\u00e9el et localiser facilement boutiques, restaurants, \u00e9v\u00e9nements et services disponibles dans le centre.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Les centres commerciaux comme espaces de vie<\/h3>\n\n\n\n<p>Au Mexique, les centres commerciaux ne sont pas seulement des lieux de consommation : ce sont de v\u00e9ritables <strong>espaces de vie<\/strong>, inspir\u00e9s du mod\u00e8le nord-am\u00e9ricain. On y vient pour se promener, se restaurer, se retrouver et passer du temps de qualit\u00e9.<\/p>\n\n\n\n<p><strong>Town Square Metepec<\/strong> illustre parfaitement cette vision avec son am\u00e9nagement en plein air, ses espaces verts, ses restaurants et son atmosph\u00e8re conviviale. La solution d\u2019orientation digitale s\u2019int\u00e8gre harmonieusement dans ce cadre, aidant les visiteurs \u00e0 explorer et profiter pleinement de chaque espace.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/town-square-metepec.jpg\" alt=\"\" class=\"wp-image-23435\" srcset=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/town-square-metepec.jpg 940w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/town-square-metepec-300x251.jpg 300w, https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/town-square-metepec-768x644.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Une solution intelligente pour visiteurs et gestionnaires<\/h3>\n\n\n\n<p>Avec cette solution, Thor Urbana am\u00e9liore non seulement le parcours des visiteurs mais b\u00e9n\u00e9ficie \u00e9galement d\u2019une <strong>plateforme de gestion centralis\u00e9e<\/strong> pour l\u2019ensemble de ses propri\u00e9t\u00e9s. Ses principaux atouts :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Plans interactifs adapt\u00e9s \u00e0 chaque centre commercial<\/li>\n\n\n\n<li>Acc\u00e8s intuitif via smartphone (QR code)<\/li>\n\n\n\n<li>G\u00e9olocalisation int\u00e9rieure et calcul d\u2019itin\u00e9raires<\/li>\n\n\n\n<li>Mise \u00e0 jour centralis\u00e9e du contenu multi-sites<\/li>\n\n\n\n<li>Compatibilit\u00e9 avec les bornes interactives ViaDirect<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Apportez l\u2019innovation \u00e0 votre propri\u00e9t\u00e9<\/strong><\/h3>\n\n\n\n<p>Vous souhaitez am\u00e9liorer l\u2019exp\u00e9rience de vos visiteurs et simplifier la gestion de vos centres commerciaux ? <strong>Associez-vous \u00e0 ViaDirect<\/strong> pour d\u00e9ployer des solutions d\u2019orientation digitale adapt\u00e9es \u00e0 vos besoins. <em><a href=\"https:\/\/viadirect.com\/fr\/contact\/\">Contactez-nous<\/a> pour d\u00e9couvrir comment nous pouvons accompagner votre prochain projet.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thor Urbana, l\u2019un des principaux promoteurs immobiliers du Mexique, s\u2019est associ\u00e9 \u00e0 ViaDirect pour d\u00e9ployer des plans interactifs mobiles dans quatre de ses centres commerciaux embl\u00e9matiques. Cette solution innovante d\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs gr\u00e2ce \u00e0 une navigation en temps r\u00e9el, un acc\u00e8s via QR code et une gestion centralis\u00e9e multi-sites.<\/p>\n","protected":false},"author":3,"featured_media":23439,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[82,79],"tags":[330,120,270,525,317,206],"class_list":{"0":"post-23442","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-centres-commerciaux","8":"category-etude","9":"tag-centre-commercial-2","10":"tag-geolocalisation-interieur","11":"tag-map-mobile","12":"tag-mexique","13":"tag-viadirect-2","14":"tag-viadirect-mobile-2"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Thor Urbana adopte l\u2019orientation digitale au Mexique<\/title>\n<meta name=\"description\" content=\"Comment l\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs et simplifie la gestion des centres commerciaux de Thor Urbana au Mexique.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thor Urbana adopte l\u2019orientation digitale au Mexique\" \/>\n<meta property=\"og:description\" content=\"Comment l\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs et simplifie la gestion des centres commerciaux de Thor Urbana au Mexique.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\" \/>\n<meta property=\"og:site_name\" content=\"ViaDirect\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-15T19:56:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-15T20:08:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"612\" \/>\n\t<meta property=\"og:image:height\" content=\"408\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ViaDirect Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"ViaDirect Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\"},\"author\":{\"name\":\"ViaDirect Admin\",\"@id\":\"https:\/\/viadirect.com\/fr\/#\/schema\/person\/548d820008fd4df51183e7b802fad52f\"},\"headline\":\"Thor Urbana am\u00e9liore 4 centres commerciaux au Mexique gr\u00e2ce aux solutions d\u2019orientation digitale\",\"datePublished\":\"2025-09-15T19:56:03+00:00\",\"dateModified\":\"2025-09-15T20:08:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\"},\"wordCount\":380,\"publisher\":{\"@id\":\"https:\/\/viadirect.com\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg\",\"keywords\":[\"Centre Commercial\",\"G\u00e9olocalisation Int\u00e9rieur\",\"Map Mobile\",\"Mexique\",\"ViaDirect\",\"ViaDirect Mobile\"],\"articleSection\":[\"Centres commerciaux\",\"\u00c9tude de cas\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\",\"url\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\",\"name\":\"Thor Urbana adopte l\u2019orientation digitale au Mexique\",\"isPartOf\":{\"@id\":\"https:\/\/viadirect.com\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg\",\"datePublished\":\"2025-09-15T19:56:03+00:00\",\"dateModified\":\"2025-09-15T20:08:28+00:00\",\"description\":\"Comment l\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs et simplifie la gestion des centres commerciaux de Thor Urbana au Mexique.\",\"breadcrumb\":{\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage\",\"url\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg\",\"contentUrl\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg\",\"width\":612,\"height\":408,\"caption\":\"A hand holding a smartphone shows the interactive digital map of Marina Puerto Canc\u00fan, powered by ViaDirect. In the background, images of four Thor Urbana shopping centers \u2014 Marina Puerto Canc\u00fan, Landmark GDL, The Park San Luis Potos\u00ed, and Town Square Metepec \u2014 highlight the deployment of mobile wayfinding solutions across Mexico.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/viadirect.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Thor Urbana am\u00e9liore 4 centres commerciaux au Mexique gr\u00e2ce aux solutions d\u2019orientation digitale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/viadirect.com\/fr\/#website\",\"url\":\"https:\/\/viadirect.com\/fr\/\",\"name\":\"ViaDirect\",\"description\":\"Leaders in wayfinding solutions\",\"publisher\":{\"@id\":\"https:\/\/viadirect.com\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/viadirect.com\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/viadirect.com\/fr\/#organization\",\"name\":\"Viadirect\",\"url\":\"https:\/\/viadirect.com\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/viadirect.com\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2021\/06\/Feature.svg\",\"contentUrl\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2021\/06\/Feature.svg\",\"width\":508,\"height\":511,\"caption\":\"Viadirect\"},\"image\":{\"@id\":\"https:\/\/viadirect.com\/fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/viadirectiledesmedias\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/viadirect.com\/fr\/#\/schema\/person\/548d820008fd4df51183e7b802fad52f\",\"name\":\"ViaDirect Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/viadirect.com\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2024\/08\/logo-1-150x150.png\",\"contentUrl\":\"https:\/\/viadirect.com\/wp-content\/uploads\/2024\/08\/logo-1-150x150.png\",\"caption\":\"ViaDirect Admin\"},\"url\":\"https:\/\/viadirect.com\/fr\/author\/viadirect-admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Thor Urbana adopte l\u2019orientation digitale au Mexique","description":"Comment l\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs et simplifie la gestion des centres commerciaux de Thor Urbana au Mexique.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/","og_locale":"fr_FR","og_type":"article","og_title":"Thor Urbana adopte l\u2019orientation digitale au Mexique","og_description":"Comment l\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs et simplifie la gestion des centres commerciaux de Thor Urbana au Mexique.","og_url":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/","og_site_name":"ViaDirect","article_published_time":"2025-09-15T19:56:03+00:00","article_modified_time":"2025-09-15T20:08:28+00:00","og_image":[{"width":612,"height":408,"url":"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg","type":"image\/jpeg"}],"author":"ViaDirect Admin","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"ViaDirect Admin","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#article","isPartOf":{"@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/"},"author":{"name":"ViaDirect Admin","@id":"https:\/\/viadirect.com\/fr\/#\/schema\/person\/548d820008fd4df51183e7b802fad52f"},"headline":"Thor Urbana am\u00e9liore 4 centres commerciaux au Mexique gr\u00e2ce aux solutions d\u2019orientation digitale","datePublished":"2025-09-15T19:56:03+00:00","dateModified":"2025-09-15T20:08:28+00:00","mainEntityOfPage":{"@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/"},"wordCount":380,"publisher":{"@id":"https:\/\/viadirect.com\/fr\/#organization"},"image":{"@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage"},"thumbnailUrl":"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg","keywords":["Centre Commercial","G\u00e9olocalisation Int\u00e9rieur","Map Mobile","Mexique","ViaDirect","ViaDirect Mobile"],"articleSection":["Centres commerciaux","\u00c9tude de cas"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/","url":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/","name":"Thor Urbana adopte l\u2019orientation digitale au Mexique","isPartOf":{"@id":"https:\/\/viadirect.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage"},"image":{"@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage"},"thumbnailUrl":"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg","datePublished":"2025-09-15T19:56:03+00:00","dateModified":"2025-09-15T20:08:28+00:00","description":"Comment l\u2019orientation digitale am\u00e9liore l\u2019exp\u00e9rience des visiteurs et simplifie la gestion des centres commerciaux de Thor Urbana au Mexique.","breadcrumb":{"@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#primaryimage","url":"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg","contentUrl":"https:\/\/viadirect.com\/wp-content\/uploads\/2025\/09\/Banner-Thor-Urbana.jpg","width":612,"height":408,"caption":"A hand holding a smartphone shows the interactive digital map of Marina Puerto Canc\u00fan, powered by ViaDirect. In the background, images of four Thor Urbana shopping centers \u2014 Marina Puerto Canc\u00fan, Landmark GDL, The Park San Luis Potos\u00ed, and Town Square Metepec \u2014 highlight the deployment of mobile wayfinding solutions across Mexico."},{"@type":"BreadcrumbList","@id":"https:\/\/viadirect.com\/fr\/thor-urbana-orientation-digitale-mexique-centres-commerciaux\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/viadirect.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Thor Urbana am\u00e9liore 4 centres commerciaux au Mexique gr\u00e2ce aux solutions d\u2019orientation digitale"}]},{"@type":"WebSite","@id":"https:\/\/viadirect.com\/fr\/#website","url":"https:\/\/viadirect.com\/fr\/","name":"ViaDirect","description":"Leaders in wayfinding solutions","publisher":{"@id":"https:\/\/viadirect.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/viadirect.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/viadirect.com\/fr\/#organization","name":"Viadirect","url":"https:\/\/viadirect.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/viadirect.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/viadirect.com\/wp-content\/uploads\/2021\/06\/Feature.svg","contentUrl":"https:\/\/viadirect.com\/wp-content\/uploads\/2021\/06\/Feature.svg","width":508,"height":511,"caption":"Viadirect"},"image":{"@id":"https:\/\/viadirect.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/viadirectiledesmedias"]},{"@type":"Person","@id":"https:\/\/viadirect.com\/fr\/#\/schema\/person\/548d820008fd4df51183e7b802fad52f","name":"ViaDirect Admin","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/viadirect.com\/fr\/#\/schema\/person\/image\/","url":"https:\/\/viadirect.com\/wp-content\/uploads\/2024\/08\/logo-1-150x150.png","contentUrl":"https:\/\/viadirect.com\/wp-content\/uploads\/2024\/08\/logo-1-150x150.png","caption":"ViaDirect Admin"},"url":"https:\/\/viadirect.com\/fr\/author\/viadirect-admin\/"}]}},"_links":{"self":[{"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/posts\/23442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/comments?post=23442"}],"version-history":[{"count":0,"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/posts\/23442\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/media\/23439"}],"wp:attachment":[{"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/media?parent=23442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/categories?post=23442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viadirect.com\/fr\/wp-json\/wp\/v2\/tags?post=23442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}