VIADIRECT DIGITIZES A SECOND MALL WITH KLÉPIERRE IN THE NETHERLANDS: HOOG CATHARIJNE
29 May 2017
Utrecht, NETHERLANDS
ViaDirect equips Hoog Catharijne center
Hoog Catharijne, the most visited shopping center in the Netherlands, is equipped with the ViaDirect 3D digital solution after its recent renovation and expansion. After Belle Epine, Val d’Europe, Alexandrium, Grand Littoral, Mérignac Soleil, Créteil Soleil, Jaude, Bourse and Emporia, ViaDirect installs its interactive wayfinding solution in the mall Hoog Catharijne.
The installation in Hoog Catharijne, emphasizes one more time the value of ViaDirect, taking the advantage of the latest digital signage technology:
VDBox : smart management of electronic equipment
Ultra-slim power i7 7th generation player
NFC reader compatible Mifare and barcode reader for Smartphone
Our software:
The interactive directories ViaDirect are dedicated to the mall’s needs and customized for KIépierre’s shopping centers:
- 3D multi-floor interface guiding customers in real time
- Shops Research by name or categories
- Restaurants and services research
- Good deals
- Social networks promotion
- Mall’s mobile application promotion
- Opening hours
- Events
- Car parks
- Public transport schedules (coming soon)
- Road traffic in real time (coming soon)
ViaDirect will install 6 additional directories in the next two years in the Dutch mall Hoog Catharijne to guide and inform their 26 million visitors per year.
ViaDirect has developed a partnership network in the Netherlands, trained by our teams with ViaDirect procedures and receiving support from our Parisian technical platform. ViaDirect’s supervision team covers up the whole countries getting directories and guarantees the best maintenance.
