Explore a unique immersive experience at Perennial Business City thanks to ViaDirect’s innovative approach.

Singapore’s business district shines brightly with Perennial Business City, a dazzling architectural marvel. In fact, Perennial Business City has teamed up with ViaDirect, a world leader in wayfinding solutions. All of this to offer an unforgettable experience to the millions of visitors who flock to the prestigious venue every year.

A partnership driven by innovation and a shared vision

Perennial Business City and ViaDirect share a common vision: to offer an exceptional visitor experience. In this spirit of innovation, they have joined forces to deploy a series of innovative wayfinding solutions that completely rethink the way visitors explore and interact with this unique complex.

Wayfinding kiosks for smooth navigation

To facilitate navigation in this immense 600,000 m2 site, five interactive orientation terminals have been installed at strategic locations in Perennial Business City. Indeed, these terminals and their equipment, provided by our partner Ascenstar, equipped with the ViaDirect orientation software, allow visitors to easily find their way to the premises, restaurants and services.

ViaDirect Mobile: autonomy at your fingertips

One of the flagship initiatives of this partnership is the implementation of ViaDirect Mobile, an innovative smartphone orientation solution. By simply scanning a QR code placed at strategic points throughout the complex, visitors can instantly access a detailed interactive map. As a result, visitors can now explore Perennial Business City at their own pace. And this, by taking the shortest routes to reach their key destinations.

The visitor experience is at the heart of the project, and ViaDirect is thus inaugurating an era of innovation in visitor orientation and reception. To find out more about these new features, do not hesitate to contact our dedicated team who will be happy to guide you.