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Transforming Visitor Experience at one of France’s top theme parks

Futuroscope, one of the largest and most popular theme parks in France, attracts around 2 million visitors annually. Known for its high-tech attractions, the park’s growing popularity highlighted the need for an advanced wayfinding solution.

To address this, Futuroscope partnered with ViaDirect to implement a state-of-the-art wayfinding system. The solution includes 30 interactive kiosks and digital signage displays, providing real-time information, personalized itineraries, and interactive maps. This ensures visitors can easily navigate the park’s complex layout and stay updated on showtimes, wait times, and other attractions.

Key Features of the Project

A total of 32 kiosks divided into:

  • 32 kiosks, divided into:
    • 26 outdoor kiosks.
    • 17 vertical dynamic totems with 49” screens displaying attractions, including wait times.
    • 6 digital park maps on 85” screens, with an additional 49” screen showing event information.
    • 2 i-Self orientation tables with 47” touchscreens.
    • 1 giant triptych, consisting of a large map on an 85” screen and 2 x 49” screens—an exclusive design for Futuroscope.
    • 6 Futuro Map indoor kiosks placed inside park buildings.

The kiosks offer a variety of features, such as:

  • Interactive 2D maps.
  • Slideshows of attractions and shows.
  • Lists of attractions categorized by theme and accessibility.
  • Detailed information on showtimes and durations.
  • Listings for services, shops, and restaurants.
  • Tailored routes, including accessibility options.
  • SMS notifications for itineraries.
  • Quick access to park services.
  • Multilingual support in French, English, and Spanish.

To bring this innovative system to life, ViaDirect collaborated with experts from Dagobert (graphic design), Infinitus (furniture manufacturing), and TMM Communication (software and interactive interfaces). Together, they created custom outdoor totems and dynamic animations tailored specifically for Futuroscope. The seamless coordination between ViaDirect and TMM Communication ensured smooth installation and ongoing maintenance.

This collaboration resulted in a cutting-edge wayfinding solution that significantly enhances the visitor experience at Futuroscope.

Ready to elevate your venue’s visitor experience? Contact ViaDirect today to discover how our innovative wayfinding solutions can transform your location.